Comments on Coffeelands Blog
Last week I had a chance to sit down with Michael Sheridan, coordinator of the CAFE Livelihoods project of Catholic Relief Services. Michael lives and works with farmers throughout Mexico and Central America and is a long-time fair trade ambassador, organizer, and farmer advocate. Last fall Michael launched the “Coffeelands Blog” that offers “a view from the field” sharing his insight into the critical issues facing farmers and their communities in Mexico, Guatemala, El Salvador, and Nicaragua.
Michael and I met up at the recent Specialty Coffee Association of America annual conference in Anaheim California to compare notes on our efforts to support farmers as they confront the challenges posed by climate change. He was moved to write a reflection on our conversation, part of which I’ll share here. Please visit his blog for the whole story, and links to other interesting, challenging, and illuminating posts (and some great photos too!)
Thanksgiving was involved in some of the pioneering investments in coffee quality at origin — investments that strengthen the coffee chain and improve the profitability and quality of life of everyone involved. It has applied that same standard to climate change and is pushing forth into the considerably more uncertain fields of mitigation and adaptation not as charity, but as a way to protect core business processes and current profit margins. Here’s hoping for more hard-headed business decisions like this one in the industry in the months and years to come.
Thanks to Michael and CRS for their ongoing commitment to the farmers of Central America. We’re lucky to have such great allies in this movement. Here’s looking forward to more sharing ideas, strategies, and blog posts too!