From the Roastery

“Behind the controls of the roasting machine, the roaster checks gauges, fiddles with knobs and valves, and works to perfect each and every roast. We’ve named our Upsetter Espresso after Lee “Scratch” Perry, known as “The Upsetter”. A Jamaican musician famous for his unusual remixes, he uses 8-track analog recordings to produce strange, unique, and beautiful sounds. Just as The Upsetter used reverb, volume, and pitch to perfect his mixes, we fiddle with the controls of our roasting machine to perfect the flavor of this unique espresso blend.”

 

– Jacob Long, Roastmaster

  

You might not appreciate the similarities between a studio artist working a soundboard and a coffee roaster fine tuning his machine. Yet both require a deep well of knowledge, a desire to manipulate layers of input, and an artistic vision for how all the various elements will finally come together into a finished product.

 

The Upsetter espresso stands out as a truly bold step for espresso: a lightly roasted blend of the finest coffees from all around the world. 

Enticing notes of caramel and rich milk chocolate are complemented by hints of sweet citrus. Especially well suited for straight shots of espresso.

It took over a year to develop the balanced taste and complex flavors of this espresso. Instead of using coffee from a single origin, Roastmaster Jacob Long played up the complexities imparted by different varietals. This one-of-a-kind blend includes sweet, nutty tastes of Nicaragua, spicy notes from Congo, and the beautiful fruit-forward qualities of Ethiopian beans. 

By keeping the roast light, the end result is nuanced and lively; presenting richer flavors and deeper complexity than most dark roasted, single origin espressos.

good food award seal with the text: Way to Go Upsetter Espresso!Award Winning Coffee

The Upsetter espresso beat out 170 other coffees in a double-blind taste test to win this year’s Good Food Award. The award highlights the superior flavor of our blended espresso while honoring our social and environmental responsibility.

 

a colorful coffee mug and mini french press posed in front of the beachMore than just espresso.

Don’t let the name fool you: just because the Upsetter is an espresso roast, doesn’t mean that it can’t be enjoyed as a drip coffee. French press, pour over, or cold brew, the Upsetter tastes great no matter how you prepare it.

 

Contact

OFFICE: (707) 964-0118

MAIL ORDER: (800) 648-6491

Wholesale: (800) 462-1999

Address

PO BOX 1918, Fort Bragg, CA 95437